New White Coke Can Has People Seeing Red
December 1, 2011
Coca-Cola’s holiday cans are generally something that people look forward to every year. They have been part of the Holiday season. Yahoo is reporting that there is a problem with the white cans in particular this year. The white Coke cans are causing confusion from people mistaking the cans for Diet Coke.
A debate is raging on the comment area of the comment section from the article on Yahoo. Some users are coming to the defense of Coke saying, “The Silver Cans look Great !! Does America really have that many people that CAN NOT READ LABELS ?????”
However, another business owner has said the new cans have hurt his business, “James Ali, who owns Wall Street Deli in an Atlanta food court, said about half a dozen customers have returned opened white cans in recent days after realizing, too late, that they weren’t drinking Diet Coke. He lets them take unopened diet cans without charging them again.”
The cans are clearly causing some confusion about what product is being purchased, another commenter on the official Coca-Cola blog adds another side the controversy saying the can color has also changed the flavor of the Coke inside:
“So what is up with the coke in the white can. It doesnt taste the same and I dont like it. Please give us a choice. I bought one case thought I made a mistake and bought another. Its been one day & Im dying for a regular coke please dont do this. It sucks. I want my reg coke back.”
What do you think? Is the new can confusing? Could changing the color actually affect the taste of the product inside?
Let us know!














